/* Cadrien Studio — design system
   Concept: "Cadre". Everything is framed: crop marks, title blocks, measured type.
   Ink and paper with one luminous signal colour. Archivo (variable width) for Latin,
   Noto Sans Arabic for Arabic. Logical properties throughout for RTL. */

@font-face{font-family:"Archivo";src:url("../fonts/archivo.woff2") format("woff2");font-weight:100 900;font-stretch:62% 125%;font-display:swap;unicode-range:U+0000-00FF,U+0100-017F,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:"Cadrien Arabic";src:url("../fonts/arabic.woff2") format("woff2");font-weight:100 900;font-stretch:62.5% 100%;font-display:swap;unicode-range:U+0600-06FF,U+0750-077F,U+08A0-08FF,U+200C-200F,U+FB50-FDFF,U+FE70-FEFF}
@font-face{font-family:"Cadrien Arrows";src:url("../fonts/arrows.woff") format("woff");font-display:swap;unicode-range:U+2190-21FF}

@property --crop{syntax:"<length>";inherits:true;initial-value:14px}

:root{
  --ink:#0d0d0c;
  --ink-2:#161615;
  --ink-3:#22221f;
  --ink-rule:#2f2f2b;
  --paper:#f2efe8;
  --paper-2:#e9e5dc;
  --paper-3:#dcd7cb;
  --rule:#cfcabd;
  --text:#121211;
  --muted:#5f5d56;
  --muted-night:#9b9990;
  --text-night:#efece4;
  --signal:#3446ff;
  --signal-hover:#2333e6;
  --signal-glow:#7f8bff;
  --ok:#1f7a4c;
  --warn:#b0471c;

  --sans:"Archivo","Cadrien Arabic","Cadrien Arrows",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --gutter:clamp(16px,4.2vw,64px);
  --max:1520px;
  --header:72px;
  --ease:cubic-bezier(.2,.7,.1,1);
  --ease-io:cubic-bezier(.65,0,.35,1);
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:calc(var(--header) + 12px)}
body{margin:0;background:var(--paper);color:var(--text);font-family:var(--sans);font-size:17px;line-height:1.55;font-weight:400;font-stretch:100%;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;text-rendering:optimizeLegibility;overflow-x:clip}
img,svg,canvas{display:block;max-width:100%}
img{height:auto}
a{color:inherit;text-decoration:none}
button,input,select,textarea{font:inherit;color:inherit;letter-spacing:inherit}
button{cursor:pointer;background:none;border:0;padding:0}
h1,h2,h3,h4,p,ul,ol,dl,dd,figure{margin:0}
ul,ol{padding:0;list-style:none}
::selection{background:var(--signal);color:#fff}
:focus-visible{outline:2px solid var(--signal);outline-offset:3px;border-radius:2px}
.night :focus-visible,.hero :focus-visible,.site-footer :focus-visible{outline-color:var(--signal-glow)}
[hidden]{display:none!important}
main:focus{outline:0}
.sr-only{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.ltr{direction:ltr;unicode-bidi:isolate}

/* Arabic typography: no tracking, more air, no condensed caps */
html[lang=ar] body{font-size:18px;line-height:1.75}
html[lang=ar] *{letter-spacing:0!important}

.wrap{width:min(100% - 2*var(--gutter),var(--max));margin-inline:auto}

.skip{position:fixed;inset-block-start:10px;inset-inline-start:10px;z-index:100;background:var(--signal);color:#fff;padding:12px 18px;font-weight:600;transform:translateY(-200%);transition:transform .2s}
.skip:focus{transform:none}

/* ——— Type primitives ——— */
.label{font-size:11.5px;line-height:1.3;font-weight:600;font-stretch:72%;letter-spacing:.14em;text-transform:uppercase;font-variant-numeric:tabular-nums}
html[lang=ar] .label{font-size:13px;font-weight:600;text-transform:none}
.display{font-weight:700;font-stretch:125%;letter-spacing:-.045em;line-height:.92}
html[lang=ar] .display{font-weight:700;line-height:1.25}
.h2{font-size:clamp(40px,6.2vw,104px);font-weight:650;font-stretch:118%;letter-spacing:-.045em;line-height:.95}
html[lang=ar] .h2{font-size:clamp(36px,5.2vw,84px);line-height:1.3}
.h2 em{font-style:normal;color:var(--signal)}
.night .h2 em{color:var(--signal-glow)}
.lede{font-size:clamp(18px,1.55vw,22px);line-height:1.55;color:var(--muted);max-width:44ch}
.night .lede{color:var(--muted-night)}

/* Directional icons */
.i{width:1em;height:1em;flex:none;stroke:currentColor;fill:none;stroke-width:1.6;stroke-linecap:square}
[dir=rtl] .i-dir{transform:scaleX(-1)}

/* ——— Buttons & links ——— */
.btn{--bg:var(--ink);--fg:var(--paper);position:relative;display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:52px;padding:0 24px;background:var(--bg);color:var(--fg);font-size:15px;font-weight:600;letter-spacing:-.005em;border-radius:999px;transition:background .3s var(--ease),color .3s var(--ease),transform .3s var(--ease);isolation:isolate;overflow:hidden;white-space:nowrap}
.btn .i{font-size:16px;transition:transform .35s var(--ease)}
.btn:hover .i-dir{transform:translate(3px,-3px)}
[dir=rtl] .btn:hover .i-dir{transform:scaleX(-1) translate(3px,-3px)}
.btn:hover .i-down{transform:translateY(3px)}
.btn-signal{--bg:var(--signal);--fg:#fff}
.btn-signal:hover{--bg:var(--signal-hover)}
.btn-ink:hover{--bg:#2a2a27}
.btn-paper{--bg:var(--paper);--fg:var(--ink)}
.btn-paper:hover{--bg:#fff}
.btn-ghost{--bg:transparent;--fg:currentColor;box-shadow:inset 0 0 0 1px currentColor}
.btn-ghost:hover{--bg:currentColor}
.btn-ghost:hover>*{color:var(--paper)}
.night .btn-ghost:hover>*,.hero .btn-ghost:hover>*{color:var(--ink)}
.btn[disabled]{opacity:.45;cursor:not-allowed}

.link{display:inline-flex;align-items:center;gap:10px;font-weight:600;font-size:15px;padding-block:6px;background:linear-gradient(currentColor,currentColor) no-repeat 0 100%/0 1px;transition:background-size .4s var(--ease),color .2s}
[dir=rtl] .link{background-position:100% 100%}
.link:hover{background-size:100% 1px}
.link .i{font-size:14px}

/* ——— Crop-mark frame utility ——— */
.crop{position:relative;--crop-c:var(--signal);--crop-w:1.5px}
.crop::after{content:"";position:absolute;inset:calc(-1 * var(--crop-o,0px));pointer-events:none;
  background:
    linear-gradient(var(--crop-c),var(--crop-c)) top left/var(--crop) var(--crop-w),
    linear-gradient(var(--crop-c),var(--crop-c)) top left/var(--crop-w) var(--crop),
    linear-gradient(var(--crop-c),var(--crop-c)) top right/var(--crop) var(--crop-w),
    linear-gradient(var(--crop-c),var(--crop-c)) top right/var(--crop-w) var(--crop),
    linear-gradient(var(--crop-c),var(--crop-c)) bottom left/var(--crop) var(--crop-w),
    linear-gradient(var(--crop-c),var(--crop-c)) bottom left/var(--crop-w) var(--crop),
    linear-gradient(var(--crop-c),var(--crop-c)) bottom right/var(--crop) var(--crop-w),
    linear-gradient(var(--crop-c),var(--crop-c)) bottom right/var(--crop-w) var(--crop);
  background-repeat:no-repeat;transition:--crop .6s var(--ease),inset .6s var(--ease)}

/* ——— Header ——— */
.site-header{position:fixed;inset-inline:0;inset-block-start:0;z-index:50;height:var(--header);color:var(--text-night);transition:background .4s var(--ease),color .4s var(--ease),box-shadow .4s var(--ease),transform .45s var(--ease)}
.site-header::before{content:"";position:absolute;inset:0;background:color-mix(in srgb,var(--paper) 84%,transparent);backdrop-filter:blur(16px) saturate(1.4);-webkit-backdrop-filter:blur(16px) saturate(1.4);opacity:0;transition:opacity .4s var(--ease);box-shadow:0 1px 0 var(--rule)}
.site-header.is-solid{color:var(--text)}
.site-header.is-solid::before{opacity:1}
.site-header.is-hidden{transform:translateY(-100%)}
.page-light .site-header{color:var(--text)}
.header-inner{position:relative;height:100%;display:flex;align-items:center;gap:28px}
.brand{display:inline-flex;align-items:center;gap:12px;font-weight:700;font-stretch:118%;font-size:21px;letter-spacing:-.04em;line-height:1}
.brand-mark{width:30px;height:30px;flex:none}
.brand-mark .bm-dot{fill:var(--signal);transition:transform .5s var(--ease);transform-origin:center;transform-box:fill-box}
.brand:hover .bm-dot{transform:rotate(45deg) scale(.8)}
.brand small{display:block;font-size:9.5px;font-weight:600;font-stretch:72%;letter-spacing:.2em;text-transform:uppercase;opacity:.65;margin-top:4px}
.nav{display:flex;align-items:center;gap:6px;margin-inline-start:auto}
.nav a{position:relative;padding:10px 14px;font-size:14.5px;font-weight:500;border-radius:999px;transition:background .25s}
.nav a:hover{background:color-mix(in srgb,currentColor 9%,transparent)}
.nav .nav-cta{margin-inline-start:10px;background:var(--signal);color:#fff;padding-inline:18px;display:inline-flex;align-items:center;gap:8px}
.nav .nav-cta:hover{background:var(--signal-hover)}
.langs{display:flex;align-items:center;gap:2px;padding:3px;border-radius:999px;box-shadow:inset 0 0 0 1px color-mix(in srgb,currentColor 22%,transparent)}
.langs a{min-width:36px;height:30px;display:grid;place-items:center;padding:0 8px;font-size:12px;font-weight:600;letter-spacing:.06em;border-radius:999px;transition:background .25s,color .25s}
.langs a[lang=ar]{font-size:14px;letter-spacing:0}
.langs a:hover{background:color-mix(in srgb,currentColor 10%,transparent)}
.langs a[aria-current=true]{background:currentColor}
.langs a[aria-current=true]>span{color:var(--ink)}
.is-solid .langs a[aria-current=true]>span,.page-light .langs a[aria-current=true]>span{color:var(--paper)}
.menu-btn{display:none;width:44px;height:44px;border-radius:50%;align-items:center;justify-content:center;flex-direction:column;gap:6px;box-shadow:inset 0 0 0 1px color-mix(in srgb,currentColor 25%,transparent)}
.menu-btn span{display:block;width:18px;height:1.5px;background:currentColor;transition:transform .35s var(--ease)}
.menu-btn[aria-expanded=true] span:first-child{transform:translateY(3.75px) rotate(45deg)}
.menu-btn[aria-expanded=true] span:last-child{transform:translateY(-3.75px) rotate(-45deg)}

/* ——— Hero ——— */
.hero{position:relative;min-height:100svh;background:var(--ink);color:var(--text-night);overflow:hidden;isolation:isolate;display:flex;flex-direction:column}
.hero-canvas{position:absolute;inset:0;width:100%;height:100%;z-index:-1}
.hero::before{content:"";position:absolute;inset:0;z-index:-1;pointer-events:none;background:
  radial-gradient(120% 80% at 70% 40%,transparent 40%,var(--ink) 100%),
  linear-gradient(to right,color-mix(in srgb,var(--text-night) 5%,transparent) 1px,transparent 1px) 0 0/calc((100% - 2*var(--gutter))/12) 100%;
  background-position:0 0,var(--gutter) 0;opacity:.9}
.hero::after{content:"";position:absolute;inset:auto 0 0;height:30%;z-index:-1;background:linear-gradient(transparent,var(--ink));pointer-events:none}
.hero-top{padding-top:calc(var(--header) + clamp(18px,4vh,48px));display:flex;justify-content:space-between;gap:24px;color:var(--muted-night)}
.hero-top .label b{color:var(--text-night);font-weight:600}
.hero-main{flex:1;display:flex;flex-direction:column;justify-content:flex-end;padding-block:clamp(40px,8vh,96px) clamp(28px,5vh,56px)}
.hero-title{font-size:clamp(52px,12vw,232px);font-weight:720;font-stretch:125%;letter-spacing:-.055em;line-height:.88;margin-inline-start:-.04em;position:relative}
.hero-title>span{display:block;white-space:nowrap;width:max-content}
.hero-title .accent{color:var(--signal-glow)}
html[lang=ar] .hero-title{font-weight:800;line-height:1.18;letter-spacing:0;margin-inline-start:0}
.js .hero-title>span{opacity:0;transform:translateY(.35em);transition:opacity 1s var(--ease),transform 1.2s var(--ease)}
.js .hero-title>span:nth-child(2){transition-delay:.12s}
.is-loaded .hero-title>span{opacity:1;transform:none}
.hero-measure{display:flex;align-items:center;gap:14px;margin-top:clamp(18px,3vh,32px);color:var(--muted-night)}
.hero-measure .rule{flex:1;height:9px;position:relative}
.hero-measure .rule::before{content:"";position:absolute;inset-inline:0;top:4px;height:1px;background:currentColor;opacity:.5;transform-origin:left;transform:scaleX(0);transition:transform 1.4s .4s var(--ease)}
[dir=rtl] .hero-measure .rule::before{transform-origin:right}
.hero-measure .rule::after{content:"";position:absolute;inset:0;border-inline:1px solid currentColor;opacity:.5}
.is-loaded .hero-measure .rule::before{transform:scaleX(1)}
.hero-foot{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);gap:clamp(28px,5vw,96px);align-items:end;margin-top:clamp(24px,4vh,44px)}
.hero-lede{font-size:clamp(18px,1.5vw,22px);line-height:1.5;color:#cfccc3;max-width:42ch}
.hero-lede strong{color:var(--text-night);font-weight:600}
.hero-actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}
.titleblock{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));border-top:1px solid var(--ink-rule);border-inline-start:1px solid var(--ink-rule)}
.titleblock>div{padding:14px 16px 16px;border-bottom:1px solid var(--ink-rule);border-inline-end:1px solid var(--ink-rule);min-width:0}
.titleblock dt{color:var(--muted-night);margin-bottom:6px}
.titleblock dd{font-size:15px;font-weight:500;color:var(--text-night);overflow-wrap:anywhere}
.titleblock .wide{grid-column:span 2}
.titleblock .live{display:inline-block;width:7px;height:7px;border-radius:50%;background:#3ad08a;margin-inline-end:8px;vertical-align:middle;box-shadow:0 0 0 4px #3ad08a22}
.hero-scroll{position:absolute;inset-inline-end:var(--gutter);inset-block-end:clamp(28px,5vh,56px);display:none}

/* ——— Sections ——— */
.section{position:relative;padding-block:clamp(88px,12vw,180px)}
.night{background:var(--ink);color:var(--text-night)}
.sheet-head{display:flex;align-items:center;gap:18px;margin-bottom:clamp(40px,6vw,88px);color:var(--muted)}
.night .sheet-head{color:var(--muted-night)}
.sheet-head .no{color:var(--text)}
.night .sheet-head .no{color:var(--text-night)}
.sheet-head .line{flex:1;height:1px;background:currentColor;opacity:.35}

/* Statement */
.statement{padding-block:clamp(72px,9vw,140px) clamp(72px,9vw,140px)}
.work{padding-top:0}
.contact{background:var(--paper-2)}
.statement-text{font-size:clamp(30px,4.6vw,80px);font-weight:560;font-stretch:108%;line-height:1.06;letter-spacing:-.035em;max-width:23ch;text-wrap:balance}
html[lang=ar] .statement-text{line-height:1.45;font-weight:600;font-size:clamp(28px,3.8vw,60px);max-width:24ch}
html[lang=fr] .statement-text{max-width:22ch}
.statement-text .hl{color:var(--signal);white-space:nowrap}
.statement-text .soft{color:#9b978c}
.statement-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));margin-top:clamp(56px,7vw,110px);border-top:1px solid var(--text)}
.statement-grid a{display:flex;flex-direction:column;gap:42px;padding-block:20px 24px;padding-inline:0 20px;border-inline-end:1px solid var(--rule);transition:background .35s var(--ease)}
.statement-grid a+a{padding-inline-start:20px}
.statement-grid a:last-child{border-inline-end:0}
.statement-grid a:hover{background:var(--paper-2)}
.statement-grid .label{color:var(--muted)}
.statement-grid strong{font-size:clamp(19px,1.6vw,24px);font-weight:600;letter-spacing:-.02em;line-height:1.15;display:flex;justify-content:space-between;align-items:flex-end;gap:12px}
.statement-grid strong .i{font-size:16px;opacity:.4;transition:opacity .3s,transform .4s var(--ease)}
.statement-grid a:hover strong .i{opacity:1;transform:translateY(3px)}

/* ——— Work ——— */
.work-head{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:40px;align-items:end;margin-bottom:clamp(56px,8vw,120px)}
.work-head .lede{justify-self:end}
.project{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:clamp(28px,4.5vw,80px);align-items:center;padding-block:clamp(36px,5vw,72px);border-top:1px solid var(--rule)}
.project:nth-of-type(even) .project-media{order:2}
.project-media{--mat:var(--paper-2);position:relative;display:block;aspect-ratio:4/3.1;background:var(--mat);overflow:hidden;isolation:isolate;--crop:22px;--crop-o:-0px}
.project-media::after{inset:18px;z-index:3}
.project-media:hover{--crop:46px}
.project-media:hover::after{inset:12px}
.project-media .shot{position:absolute;inset-inline:9%;top:14%;width:82%;box-shadow:0 30px 60px -20px #0c0f2a55,0 2px 6px #0c0f2a22;border-radius:6px;transition:transform 1s var(--ease);z-index:2}
.project-media:hover .shot{transform:translateY(-10px) scale(1.015)}
.project-media .bg-word{position:absolute;inset-inline-start:6%;bottom:-.17em;font-size:clamp(90px,15vw,260px);font-weight:800;font-stretch:125%;letter-spacing:-.06em;line-height:1;color:var(--word,#00000014);z-index:1;white-space:nowrap;transition:transform 1.2s var(--ease)}
.project-media:hover .bg-word{transform:translateX(-2%)}
.project-media .chip{position:absolute;z-index:4;inset-block-start:30px;inset-inline-start:34px;display:inline-flex;align-items:center;gap:8px;padding:7px 12px;background:#ffffffd0;backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border-radius:999px;color:var(--ink)}
.project-media .open{position:absolute;z-index:4;inset-block-end:30px;inset-inline-end:34px;width:56px;height:56px;border-radius:50%;display:grid;place-items:center;background:var(--ink);color:#fff;font-size:20px;transform:scale(.85);transition:transform .5s var(--ease),background .3s}
.project-media:hover .open{transform:scale(1);background:var(--signal)}
.tone-atlas{--mat:#d9def0;--word:#1b2a7a17}
.tone-madar{--mat:#d3e1dd;--word:#0f3b3a1c}
.tone-madar .bg-word{font-family:"Cadrien Arabic",sans-serif;font-stretch:100%;letter-spacing:0;bottom:-.3em;inset-inline-start:auto;inset-inline-end:6%;font-weight:800}
.tone-coffee{--mat:#e8dcc5;--word:#4a2e1a1a}
.tone-coffee .bg-word{font-family:Georgia,"Times New Roman",serif;font-stretch:100%;font-weight:400;font-style:italic;letter-spacing:-.05em}
.project-body .label{color:var(--muted)}
.project-body h3{font-size:clamp(44px,5.4vw,92px);font-weight:700;font-stretch:122%;letter-spacing:-.05em;line-height:.95;margin:18px 0 18px;display:flex;align-items:baseline;gap:.3em;flex-wrap:wrap}
.project-body h3 .alt{font-family:"Cadrien Arabic",sans-serif;font-size:.5em;font-weight:600;letter-spacing:0;color:var(--muted)}
.project-body .pitch{font-size:clamp(19px,1.6vw,24px);line-height:1.35;letter-spacing:-.01em;max-width:30ch}
.spec{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));margin-top:30px;border-top:1px solid var(--rule)}
.spec>div{padding-block:12px;padding-inline:0 12px;min-width:0}
.spec>div+div{border-inline-start:1px solid var(--rule);padding-inline-start:14px}
.spec dt{color:var(--muted);margin-bottom:6px}
.spec dd{font-size:14px;line-height:1.35;font-weight:500}
.project-actions{display:flex;flex-wrap:wrap;align-items:center;gap:10px 22px;margin-top:30px}

.proof-note{display:flex;gap:16px;align-items:flex-start;margin-top:clamp(40px,5vw,64px);padding:22px 24px;border:1px dashed var(--paper-3);background:#ffffff55;max-width:760px}
.proof-note p{font-size:15px;color:var(--muted);line-height:1.55}
.proof-note .link{display:inline;padding:0;color:var(--text);background-size:100% 1px}
.proof-note .label{color:var(--text);flex:none;padding-top:3px}

/* ——— Services (night) ——— */
.svc-layout{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(40px,6vw,120px);align-items:start}
.svc-intro{position:sticky;top:calc(var(--header) + 40px)}
.svc-intro .lede{margin-top:28px}
.svc-intro .btn{margin-top:36px}
.svc-list{border-top:1px solid var(--ink-rule)}
.svc{border-bottom:1px solid var(--ink-rule)}
.svc summary{list-style:none;display:grid;grid-template-columns:52px minmax(0,1fr) 44px;align-items:center;gap:12px;padding:30px 0;cursor:pointer;transition:color .3s}
.svc summary::-webkit-details-marker{display:none}
.svc summary .label{color:var(--muted-night)}
.svc summary h3{font-size:clamp(26px,2.9vw,46px);font-weight:600;font-stretch:112%;letter-spacing:-.035em;line-height:1.05}
html[lang=ar] .svc summary h3{line-height:1.4}
.svc summary:hover h3{color:var(--signal-glow)}
.svc .plus{width:44px;height:44px;border-radius:50%;box-shadow:inset 0 0 0 1px var(--ink-rule);position:relative;transition:background .3s,transform .5s var(--ease)}
.svc .plus::before,.svc .plus::after{content:"";position:absolute;left:50%;top:50%;width:14px;height:1.5px;background:currentColor;transform:translate(-50%,-50%)}
.svc .plus::after{transform:translate(-50%,-50%) rotate(90deg);transition:transform .4s var(--ease)}
.svc[open] .plus{background:var(--signal);box-shadow:none;transform:rotate(180deg)}
.svc[open] .plus::after{transform:translate(-50%,-50%) rotate(0)}
.svc-body{padding-block:0 36px;padding-inline:64px 0;display:grid;gap:22px}
.svc-body>p{font-size:18px;line-height:1.6;color:#cfccc3;max-width:56ch}
.tags{display:flex;flex-wrap:wrap;gap:8px}
.tags li{padding:7px 13px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--ink-rule);font-size:13px;color:var(--text-night)}
.svc-proof{font-size:14px;color:var(--muted-night)}
.svc-proof a{color:var(--text-night);border-bottom:1px solid var(--signal-glow);margin-inline:2px}
.svc-proof a:hover{color:var(--signal-glow)}
.js .svc[open] .svc-body{animation:reveal-down .6s var(--ease)}
@keyframes reveal-down{from{opacity:0;transform:translateY(-8px)}to{opacity:1;transform:none}}

/* ——— Process ——— */
.process-head{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:40px;align-items:end}
.process-head .lede{justify-self:end}
.ruler{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));margin-top:clamp(56px,7vw,110px);position:relative}
.ruler::before{content:"";position:absolute;inset-inline:0;top:0;height:14px;border-top:1.5px solid var(--text);background:repeating-linear-gradient(90deg,var(--text) 0 1px,transparent 1px 25%) 0 0/100% 14px no-repeat,repeating-linear-gradient(90deg,var(--rule) 0 1px,transparent 1px calc(100%/40)) 0 0/100% 7px no-repeat}
.step{padding-block:52px 0;padding-inline:0 clamp(14px,2vw,32px);position:relative}
.step .no{font-size:clamp(56px,6vw,100px);font-weight:200;font-stretch:125%;letter-spacing:-.06em;line-height:.8;color:var(--signal);font-variant-numeric:tabular-nums}
.step h3{font-size:clamp(21px,1.8vw,27px);font-weight:620;letter-spacing:-.025em;line-height:1.15;margin-top:32px}
.step p{margin-top:14px;color:var(--muted);font-size:16px;line-height:1.6;max-width:32ch}
.handoff{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,2fr);gap:40px;margin-top:clamp(64px,8vw,120px);padding:clamp(28px,3.5vw,48px);background:var(--paper-2);--crop:20px;--crop-o:0px}
.handoff::after{inset:12px}
.handoff h3{font-size:clamp(26px,2.4vw,36px);font-weight:620;font-stretch:110%;letter-spacing:-.035em;line-height:1.1}
.handoff ul{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 32px}
.handoff li{display:flex;gap:14px;align-items:baseline;padding:16px 0;border-bottom:1px solid var(--rule);font-size:16px;line-height:1.45}
.handoff li .label{color:var(--signal);flex:none}

/* ——— Contact ——— */
.contact-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,96px);align-items:start}
.contact-intro .lede{margin-top:28px}
.direct{display:grid;gap:0;margin-top:44px;border-top:1px solid var(--rule)}
.direct a{display:flex;justify-content:space-between;align-items:center;gap:16px;padding:20px 0;border-bottom:1px solid var(--rule);transition:padding .4s var(--ease),color .25s}
.direct a:hover{padding-inline:12px;color:var(--signal)}
.direct .label{color:var(--muted);display:block;margin-bottom:6px}
.direct strong{font-size:clamp(17px,1.5vw,22px);font-weight:600;letter-spacing:-.015em;overflow-wrap:anywhere}
.direct .i{font-size:20px;flex:none}
.brief{background:#fff;padding:clamp(22px,3vw,44px);box-shadow:0 1px 0 var(--rule),0 40px 80px -40px #1a17102e;--crop:18px;--crop-o:0px}
.brief::after{inset:-10px}
.field{display:grid;gap:8px;margin-bottom:22px}
.field>.label,.field legend{color:var(--muted)}
.field legend{padding:0;margin-bottom:10px}
fieldset.field{border:0;padding:0;margin:0 0 22px;min-width:0}
.field input,.field textarea{width:100%;border:0;border-bottom:1.5px solid var(--rule);background:transparent;padding:10px 0 12px;font-size:17px;line-height:1.45;border-radius:0;transition:border-color .25s}
.field textarea{resize:vertical;min-height:112px}
.field input::placeholder,.field textarea::placeholder{color:#a19d92}
.field input:focus,.field textarea:focus{outline:0;border-color:var(--signal)}
.field input:focus-visible,.field textarea:focus-visible{box-shadow:0 1.5px 0 var(--signal)}
.field [aria-invalid=true]{border-color:var(--warn)}
.field .count{justify-self:end;direction:ltr;font-size:12px;color:var(--muted);font-variant-numeric:tabular-nums}
.req{color:var(--signal)}
.choice{display:flex;flex-wrap:wrap;gap:8px}
.choice label{position:relative}
.choice input{position:absolute;opacity:0;inset:0;width:100%;height:100%;margin:0;cursor:pointer}
.choice span{display:inline-flex;align-items:center;min-height:38px;padding:0 15px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--rule);font-size:14px;transition:background .2s,color .2s,box-shadow .2s;cursor:pointer}
.choice input:hover+span{box-shadow:inset 0 0 0 1px var(--text)}
.choice input:checked+span{background:var(--ink);color:var(--paper);box-shadow:none}
.choice input:focus-visible+span{outline:2px solid var(--signal);outline-offset:2px}
.row2{display:grid;grid-template-columns:1fr 1fr;gap:0 24px}
.preview{margin-top:8px;background:var(--ink);color:var(--text-night);border-radius:4px;overflow:hidden}
.preview-head{display:flex;justify-content:space-between;align-items:center;gap:12px;padding:12px 16px;border-bottom:1px solid var(--ink-rule);color:var(--muted-night)}
.preview-head .dots{display:flex;gap:6px}
.preview-head .dots i{width:8px;height:8px;border-radius:50%;background:var(--ink-rule)}
.preview pre{margin:0;padding:16px 18px 18px;font:13.5px/1.6 ui-monospace,"SFMono-Regular","Cascadia Mono","DejaVu Sans Mono",Menlo,Consolas,"Cadrien Arabic",monospace;white-space:pre-wrap;overflow-wrap:anywhere;max-height:260px;overflow:auto;color:#d9d6cd}
.preview pre:empty::before{content:attr(data-empty);color:var(--muted-night)}
.send{display:flex;flex-wrap:wrap;gap:10px;margin-top:22px}
.send .btn{flex:1 1 auto}
.status{min-height:1.5em;margin-top:16px;font-size:15px;font-weight:500}
.status.is-ok{color:var(--ok)}
.status.is-err{color:var(--warn)}
.fine{margin-top:12px;font-size:13.5px;line-height:1.55;color:var(--muted)}

/* ——— Footer ——— */
.site-footer{background:var(--ink);color:var(--text-night);padding-top:clamp(72px,9vw,140px);overflow:hidden}
.footer-cta{display:flex;justify-content:space-between;align-items:flex-end;gap:32px;flex-wrap:wrap}
.footer-cta h2{max-width:14ch}
.footer-mark{margin-top:clamp(56px,8vw,120px);position:relative;color:var(--text-night)}
.footer-word{font-size:20vw;width:max-content;font-weight:800;font-stretch:125%;letter-spacing:-.07em;line-height:.74;white-space:nowrap;direction:ltr;text-align:left;margin-inline-start:-.03em;user-select:none}
.footer-word .dot{display:inline-block;width:.15em;height:.15em;background:var(--signal);margin-inline-start:.04em}
.footer-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border-top:1px solid var(--ink-rule);margin-top:clamp(36px,5vw,64px)}
.footer-grid>div{padding-block:22px 28px;padding-inline:0 20px;min-width:0}
.footer-grid>div+div{border-inline-start:1px solid var(--ink-rule);padding-inline-start:20px}
.footer-grid .label{color:var(--muted-night);display:block;margin-bottom:14px}
.footer-grid p,.footer-grid li{font-size:15px;line-height:1.6;color:#cfccc3}
.footer-grid a{display:inline-flex;align-items:center;gap:8px;padding:3px 0;color:var(--text-night);transition:color .2s}
.footer-grid a:hover{color:var(--signal-glow)}
.footer-grid button{font-size:15px;color:var(--text-night);text-decoration:underline;text-decoration-color:var(--ink-rule);text-underline-offset:4px;padding:3px 0;text-align:start}
.footer-grid button:hover{text-decoration-color:currentColor}
.privacy{margin-top:16px;padding:16px 18px;border-inline-start:2px solid var(--signal-glow);background:var(--ink-2);font-size:14px;line-height:1.6;color:#cfccc3}
.footer-base{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;padding:22px 0 28px;border-top:1px solid var(--ink-rule);color:var(--muted-night)}
.footer-base a:hover{color:var(--text-night)}

/* ——— Source deliverables: run-locally panel, capture gallery, homepage grid ——— */
.cmd{margin:4px 0 2px;padding:14px 16px;background:#000;border:1px solid var(--ink-rule);border-radius:4px;font:13px/1.7 ui-monospace,"SFMono-Regular","Cascadia Mono","DejaVu Sans Mono",Menlo,Consolas,monospace;color:#d9d6cd;white-space:pre-wrap;overflow-wrap:anywhere;text-align:left}
.cmd span{color:var(--signal-glow);user-select:none}
.run-note{font-size:13px!important;line-height:1.55;border-top:1px solid var(--ink-rule);padding-top:14px;margin-top:4px}
.gallery{padding-bottom:clamp(64px,8vw,120px)}
.gallery-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr) minmax(0,.42fr);gap:clamp(12px,2vw,28px);align-items:end}
.gallery-grid figure{display:grid;gap:12px;min-width:0}
.gallery-grid img{width:100%;border-radius:6px;box-shadow:0 1px 0 var(--rule),0 24px 50px -28px #0005;background:var(--paper-2)}
.gallery-grid figcaption{color:var(--muted)}
.more{margin-top:clamp(56px,7vw,110px)}
.more-head{display:flex;justify-content:space-between;align-items:end;gap:24px;flex-wrap:wrap;margin-bottom:clamp(28px,4vw,48px)}
.more-head h3{font-size:clamp(28px,3vw,48px);font-weight:650;font-stretch:115%;letter-spacing:-.04em;line-height:1}
html[lang=ar] .more-head h3{line-height:1.35}
.more-head p{max-width:46ch;color:var(--muted);font-size:16px;line-height:1.55}
.cards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(16px,2vw,28px)}
.card{display:flex;flex-direction:column;background:#fff;box-shadow:0 1px 0 var(--rule);transition:transform .6s var(--ease),box-shadow .6s var(--ease);--crop:16px;--crop-o:0px}
.card::after{inset:8px;opacity:0;transition:opacity .4s,inset .5s var(--ease)}
.card:hover{transform:translateY(-6px);box-shadow:0 30px 60px -30px #1a17104d}
.card:hover::after{opacity:1;inset:-8px}
.card-media{position:relative;aspect-ratio:16/11;overflow:hidden;background:var(--mat);padding:9% 8% 0}
.card-media img{width:100%;border-radius:5px 5px 0 0;box-shadow:0 18px 40px -18px #0006;transition:transform 1s var(--ease)}
.card:hover .card-media img{transform:translateY(-6px)}
.card-media .chip{position:absolute;inset-block-start:14px;inset-inline-start:14px;padding:6px 10px;background:#ffffffd8;border-radius:999px;color:var(--ink)}
.card-body{display:flex;flex-direction:column;gap:10px;padding:22px 22px 24px;flex:1}
.card-body .label{color:var(--muted)}
.card-body h4{font-size:clamp(28px,2.4vw,38px);font-weight:700;font-stretch:120%;letter-spacing:-.045em;line-height:1;display:flex;gap:.35em;align-items:baseline;flex-wrap:wrap;margin:0}
.card-body h4 .alt{font-family:"Cadrien Arabic",sans-serif;font-size:.55em;font-weight:600;letter-spacing:0;color:var(--muted)}
.card-body p{font-size:16px;line-height:1.45}
.card-foot{margin-top:auto;padding-top:14px;display:flex;justify-content:space-between;align-items:center;gap:12px;border-top:1px solid var(--rule)}
.badge{display:inline-flex;align-items:center;gap:7px;font-size:12px;font-weight:600;color:var(--muted)}
.badge::before{content:"";width:7px;height:7px;border-radius:50%;background:currentColor;opacity:.6}
.badge.live{color:var(--ok)}
.card-foot .i{font-size:18px;transition:transform .4s var(--ease)}
.card:hover .card-foot .i{transform:translateX(4px)}
[dir=rtl] .card:hover .card-foot .i{transform:scaleX(-1) translateX(4px)}
.project-media .live-pill{position:absolute;z-index:4;inset-block-start:30px;inset-inline-end:34px;display:inline-flex;align-items:center;gap:7px;padding:6px 11px;border-radius:999px;background:var(--ink);color:#fff;font-size:12px;font-weight:600}
.project-media .live-pill::before{content:"";width:7px;height:7px;border-radius:50%;background:#3ad08a;box-shadow:0 0 0 3px #3ad08a33}
.tone-athar{--mat:#e3e6df}.tone-wasl{--mat:#c9d1d9}.tone-bayan{--mat:#dce6e9}
@media (max-width:1100px){.cards{grid-template-columns:1fr 1fr}}
@media (max-width:700px){.cards{grid-template-columns:1fr}.gallery-grid{grid-template-columns:1fr 1fr}.gallery-grid figure:first-child{grid-column:1/-1}.project-media .live-pill{inset-block-start:20px;inset-inline-end:20px}}

/* ——— Reveal motion ——— */
.js .rv{opacity:0;transform:translateY(28px);transition:opacity 1s var(--ease),transform 1.1s var(--ease)}
.js .rv.in{opacity:1;transform:none}
.js .rv-d1{transition-delay:.08s}.js .rv-d2{transition-delay:.16s}.js .rv-d3{transition-delay:.24s}

/* ——— Case study pages ——— */
.case-hero{background:var(--ink);color:var(--text-night);padding:calc(var(--header) + clamp(40px,6vw,88px)) 0 0;position:relative;overflow:hidden}
.case-hero .crumbs{display:flex;flex-wrap:wrap;gap:10px 22px;align-items:center;color:var(--muted-night)}
.case-hero .crumbs a{display:inline-flex;align-items:center;gap:8px;color:var(--text-night)}
.case-hero .crumbs a:hover{color:var(--signal-glow)}
.case-title{margin-top:clamp(40px,6vw,80px);display:grid;grid-template-columns:minmax(0,1.5fr) minmax(0,1fr);gap:clamp(28px,4vw,80px);align-items:end}
.case-name{font-size:clamp(64px,13vw,220px);font-weight:760;font-stretch:125%;letter-spacing:-.06em;line-height:.82}
.case-name .alt{display:block;font-family:"Cadrien Arabic",sans-serif;font-stretch:100%;font-size:.3em;letter-spacing:0;line-height:1.3;color:var(--muted-night);font-weight:600;margin-top:.25em}
.case-deck{font-size:clamp(19px,1.7vw,25px);line-height:1.45;color:#cfccc3}
.case-deck strong{display:block;font-size:clamp(26px,2.6vw,40px);line-height:1.1;letter-spacing:-.035em;font-weight:620;font-stretch:108%;color:var(--text-night);margin-bottom:18px}
html[lang=ar] .case-deck strong{line-height:1.4}
.case-meta{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));margin-top:clamp(40px,5vw,72px);border-top:1px solid var(--ink-rule)}
.case-meta>div{padding-block:16px 20px;padding-inline:0 16px;min-width:0}
.case-meta>div+div{border-inline-start:1px solid var(--ink-rule);padding-inline-start:16px}
.case-meta dt{color:var(--muted-night);margin-bottom:8px}
.case-meta dd{font-size:15px;font-weight:500}
.case-stage{position:relative;margin-top:clamp(40px,5vw,72px);padding:clamp(20px,5vw,80px) clamp(16px,6vw,110px) clamp(28px,5vw,80px);background:var(--mat,#d9def0)}
.case-stage::before{content:"";position:absolute;inset-inline:0;top:0;height:42%;background:var(--ink)}
.case-stage .crop{max-width:1180px;margin-inline:auto;--crop:26px;--crop-o:16px}
@media (max-width:600px){.case-stage .crop{--crop:16px;--crop-o:8px}}
.case-stage img{position:relative;width:100%;border-radius:8px;box-shadow:0 40px 90px -30px #0006,0 2px 8px #0002}
.case-body{display:grid;grid-template-columns:minmax(0,4fr) minmax(0,8fr);gap:clamp(36px,6vw,120px);padding-block:clamp(72px,9vw,140px)}
.case-aside{position:sticky;top:calc(var(--header) + 32px);align-self:start;display:grid;gap:14px}
.try{background:var(--ink);color:var(--text-night);padding:28px;display:grid;gap:14px;--crop:16px;--crop-o:0px;--crop-c:var(--signal-glow)}
.try::after{inset:8px}
.try h2{font-size:24px;font-weight:620;letter-spacing:-.025em;line-height:1.15}
.try p{font-size:15px;color:var(--muted-night);line-height:1.55}
.try .btn{margin-top:8px}
.try .link{color:var(--text-night);justify-self:start}
.case-sections>section{display:grid;grid-template-columns:120px minmax(0,1fr);gap:24px;padding-block:36px;border-top:1px solid var(--rule)}
.case-sections>section:first-child{border-top:1.5px solid var(--text);padding-top:28px}
.case-sections .label{color:var(--muted);padding-top:8px}
.case-sections h2{font-size:clamp(26px,2.5vw,38px);font-weight:620;font-stretch:108%;letter-spacing:-.035em;line-height:1.1;margin-bottom:18px}
html[lang=ar] .case-sections h2{line-height:1.45}
.case-sections p{font-size:18px;line-height:1.65;color:#33322e;max-width:62ch}
.checks{display:grid;gap:0;counter-reset:c}
.checks li{counter-increment:c;display:grid;grid-template-columns:40px minmax(0,1fr);gap:12px;padding:15px 0;border-bottom:1px solid var(--rule);font-size:17px;line-height:1.5}
.checks li::before{content:counter(c,decimal-leading-zero);font-size:12px;font-weight:600;font-stretch:72%;letter-spacing:.12em;color:var(--signal);padding-top:4px}
.context{background:var(--paper-2);padding:24px 26px!important;border:0!important;margin-top:12px}
.context .label{color:var(--signal)}
.next{display:block;background:var(--ink);color:var(--text-night);padding-block:clamp(56px,8vw,120px);overflow:hidden;transition:background .5s var(--ease)}
.next:hover{background:var(--signal)}
.next .label{color:var(--muted-night)}
.next:hover .label{color:#dfe2ff}
.next-name{display:flex;align-items:center;justify-content:space-between;gap:24px;margin-top:18px;font-size:clamp(56px,11vw,190px);font-weight:760;font-stretch:125%;letter-spacing:-.06em;line-height:.9}
.next-name .i{font-size:.4em;stroke-width:1.2;transition:transform .6s var(--ease)}
.next:hover .next-name .i{transform:translateX(16px)}
[dir=rtl] .next:hover .next-name .i{transform:scaleX(-1) translateX(16px)}

/* ——— 404 ——— */
.lost{min-height:100svh;display:grid;place-items:center;text-align:center;background:var(--ink);color:var(--text-night);padding:var(--gutter)}
.lost .display{font-size:clamp(90px,22vw,320px)}

/* ——— Responsive ——— */
@media (max-width:1100px){
  .nav a:not(.nav-cta){padding-inline:10px}
  .project{grid-template-columns:1fr}
  .project:nth-of-type(even) .project-media{order:0}
  .project-body{max-width:720px}
  .svc-layout{grid-template-columns:1fr}
  .svc-intro{position:static}
  .case-body{grid-template-columns:1fr}
  .case-aside{position:static}
}
@media (max-width:900px){
  :root{--header:64px}
  .menu-btn{display:inline-flex}
  .nav{position:fixed;inset:var(--header) 0 auto;margin:0;flex-direction:column;align-items:stretch;gap:0;padding:12px var(--gutter) 28px;background:var(--paper);color:var(--text);box-shadow:0 30px 60px -20px #0004;border-top:1px solid var(--rule);transform:translateY(-8px);opacity:0;visibility:hidden;transition:opacity .3s var(--ease),transform .4s var(--ease),visibility 0s .4s}
  .nav.open{opacity:1;transform:none;visibility:visible;transition:opacity .3s var(--ease),transform .4s var(--ease)}
  .nav a{font-size:26px;font-weight:600;font-stretch:112%;letter-spacing:-.03em;padding:16px 0;border-radius:0;border-bottom:1px solid var(--rule)}
  .nav a:hover{background:none;color:var(--signal)}
  .nav .nav-cta{margin:20px 0 0;justify-content:center;font-size:17px;padding:16px;border-radius:999px;border:0;color:#fff}
  .nav .nav-cta:hover{color:#fff}
  .header-inner{gap:12px}
  .langs{margin-inline-start:auto}
  .hero-foot{grid-template-columns:1fr}
  .work-head,.process-head{grid-template-columns:1fr}
  .work-head .lede,.process-head .lede{justify-self:start}
  .statement-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .statement-grid a:nth-child(2){border-inline-end:0}
  .statement-grid a:nth-child(3){padding-inline-start:0;border-top:1px solid var(--rule)}
  .statement-grid a:nth-child(4){border-top:1px solid var(--rule)}
  .ruler{grid-template-columns:1fr 1fr;row-gap:48px}
  .ruler::before{display:none}
  .step{border-top:1.5px solid var(--text);padding-top:28px}
  .handoff{grid-template-columns:1fr}
  .contact-grid{grid-template-columns:1fr}
  .footer-grid{grid-template-columns:1fr 1fr}
  .footer-grid>div:nth-child(3){border-inline-start:0;padding-inline-start:0}
  .footer-grid>div:nth-child(n+3){border-top:1px solid var(--ink-rule)}
  .case-title{grid-template-columns:1fr}
  .case-meta{grid-template-columns:1fr 1fr}
  .case-meta>div:nth-child(3){border-inline-start:0;padding-inline-start:0}
  .case-meta>div:nth-child(n+3){border-top:1px solid var(--ink-rule)}
}
@media (max-width:600px){
  body{font-size:16px}
  .brand{font-size:19px}
  .brand small{display:none}
  .brand-mark{width:26px;height:26px}
  .langs a{min-width:32px;padding:0 6px}
  .hero-top{flex-direction:column;gap:6px}
  .titleblock{grid-template-columns:1fr 1fr}
  .titleblock>div{padding:12px 12px 14px}
  .titleblock dd{font-size:14px}
  .hero-actions .btn{flex:1 1 100%}
  .statement-grid{grid-template-columns:1fr}
  .statement-grid a,.statement-grid a+a{padding:18px 0;border-inline-end:0;border-top:1px solid var(--rule);flex-direction:row;justify-content:space-between;align-items:baseline;gap:16px}
  .statement-grid a:first-child{border-top:0}
  .statement-grid strong{flex:1}
  .project-media{aspect-ratio:4/3.6}
  .project-media .chip{inset-block-start:20px;inset-inline-start:20px}
  .project-media .open{width:46px;height:46px;inset-block-end:20px;inset-inline-end:20px}
  .project-media::after{inset:10px}
  .project-media .shot{top:18%;inset-inline:6%;width:88%}
  .spec{grid-template-columns:1fr}
  .spec>div+div{border-inline-start:0;padding-inline-start:0;border-top:1px solid var(--rule)}
  .spec>div{display:flex;justify-content:space-between;gap:16px;align-items:baseline}
  .spec dd{text-align:end}
  .svc summary{grid-template-columns:36px minmax(0,1fr) 40px;padding:24px 0}
  .svc .plus{width:40px;height:40px}
  .svc-body{padding-inline:0}
  .ruler{grid-template-columns:1fr}
  .handoff ul{grid-template-columns:1fr}
  .row2{grid-template-columns:1fr}
  .send .btn{flex-basis:100%}
  .footer-grid{grid-template-columns:1fr}
  .footer-grid>div+div,.footer-grid>div:nth-child(3){border-inline-start:0;padding-inline-start:0;border-top:1px solid var(--ink-rule)}
  .case-sections>section{grid-template-columns:1fr;gap:4px}
}

@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{transition-duration:.01ms!important;animation-duration:.01ms!important;transition-delay:0s!important}
  .js .rv,.js .hero-title>span{opacity:1;transform:none}
}
@media print{
  .site-header,.hero-canvas,.send,.menu-btn{display:none!important}
  .hero,.night,.site-footer{background:#fff;color:#000}
}